Dewi Sinta Puspitasari, Ita Prihatining Wilujeng and Ely Siswanto (2025) “Pengaruh E-Marketing dan Customer relationship management terhadap Loyalitas Melalui Perceived Value pada Nasabah Pengguna Internet Banking Bank BCA”, Management Studies and Entrepreneurship Journal (MSEJ), 6(3), pp. 3660–3666. doi: 10.37385/msej.v6i3.7675.