Auliah, N., Martini, A. I. and Adinugroho, I. (2024) “Entrepreneurial Strategy, Product Quality, And Purchasing Decisions: Case Study Of Bu Husna’s Home Industry In Selling Penja Fish Products In Mamuju Regency ”, Management Studies and Entrepreneurship Journal (MSEJ), 4(5), pp. 6840–6848. doi: 10.37385/msej.v4i6.3324.