DEWI, E. A.; INDAYANI, L. Analysis Of Product Quality , Brand Ambassador, And E – WOM On The Decision To Purchase Scarlett Products On Shopee Among The Sidoarjo Community. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 6, n. 5, p. 139–160, 2025. DOI: 10.37385/msej.v6i5.8284. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/8284. Acesso em: 6 jul. 2025.