YULINAR, Y.; N. NENI TRIANA; SHANDIKA ARYA YUDHA RAHMAN. Pengaruh Promosi Dan Viral Marketing (Tiktok) Terhadap Keputusan Pembelian Melalui Minat Beli Studi Kasus (Produk Hanasui Terhadap Generasi Z). Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 6, n. 4, p. 4318–4331, 2025. DOI: 10.37385/msej.v6i4.7924. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/7924. Acesso em: 6 jul. 2025.