HASRA; MAZSUDI, E. .; DEWINTARI, P. . Dampak Ekuitas Merek, Influencer Marketing Dan Green Marketing Terhadap Keputusan Pembelian Konsumen Pada Smartphone Merek Iphone. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 6, n. 2, p. 383–395, 2025. DOI: 10.37385/msej.v6i2.7115. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/7115. Acesso em: 6 jul. 2025.