ZALFA, K. V.; INDAYANI, L.; SUPARDI, S. Analisis Live Streaming, Electronic Word Of Mouth (E-WOM) dan Affiliate Marketing Terhadap Keputusan Pembelian Produk Trend Fashion Pada Marketplace Shopee (Studi Kasus Pengguna Shopee). Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 5, n. 1, p. 1291–1305, 2024. DOI: 10.37385/msej.v5i1.4291. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/4291. Acesso em: 6 jul. 2025.