LAKSANA, M. H.; KUSWATI, R. Improving Brand Love through Emotional, Loyalty, and Susceptibility to Normative Influence. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 5, n. 1, p. 468–479, 2024. DOI: 10.37385/msej.v5i1.4062. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/4062. Acesso em: 6 jul. 2025.