SUHERMAN, J.; NURFADILAH, M. Pengaruh Strategi Pemasaran, Brand Image dan Harga terhadap Keputusan Pembelian pada Usaha Mikro Kecil dan Menengah Rengginang Cap Si Kembar di Garut . Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 4, n. 6, p. 9116–9126, 2024. DOI: 10.37385/msej.v4i6.3719. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/3719. Acesso em: 6 jul. 2025.