PRIYANI, R. A. .; RIVA’I, A. R. . Pengaruh Konsumsi Hedonis, Promosi Penjualan, Citra Merek dan Diskon Harga Terhadap Pembelian Impulsif Di Marketplace Tokopedia. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 4, n. 2, p. 1892–1900, 2023. DOI: 10.37385/msej.v4i3.1487. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/1487. Acesso em: 6 jul. 2025.