ASIR, M.; PUSPITASARI, D.; WAHAB, A.; ANWAR, M. A.; MERE, kelemens. Efektivitas Penggunaan Celebrity Endorser Terhadap Perilaku Konsumen dan Keputuan Pembelian Produk: Literature Review. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 4, n. 2, p. 1790–1801, 2023. DOI: 10.37385/msej.v4i3.1425. Disponível em: https://www.yrpipku.com/journal/index.php/msej/article/view/1425. Acesso em: 6 jul. 2025.